Desk with design materials and coffee in warm light

Meridian — Brand Launch

Client
Meridian Studio
Year
2025
Role
Lead Social Strategist
Deliverables
Social strategy, Content creation, Paid creative

Meridian needed a social debut that felt considered rather than loud. We built a four-phase plan — tease, reveal, launch, sustain — with content pillars that stretched from product storytelling to founder voice.

Bright studio workspace with laptop and notebook

The best social we've ever put out — by a mile.

Head of Brand, Meridian
Follower growth
+38%
Reels views
12.4M
Earned press pickups
26